China is recognized as one of the metal products manufacturing big country, in the context of Chinese abundant labor resources and cheap, but the product has low technical content, need to change from the manufacture author. The first-class products exported to Europe and the United States, defective domestic sales, China Hardware enterprises need to produce its own master the core technology products.
At present, some domestic kitchen hardware enterprises gradually from the processing enterprises to develop into the independent innovation of the high value-added enterprises, located in the internationalization, specialization, technology orientation, market orientation, mainly to the export trade. Kitchen hardware suppliers should pay more attention to brand construction and technical innovation, make core competition ability, must meet the kitchen hardware enterprise target customers best interests, to rival to comparative advantages, according to customer satisfaction to customer value and interest, construction enterprises are key processes or buy, or distribution, but no matter how to build your key processes, ultimately must add the last size.
Marketing publicity
Hutch defends enterprise with high-quality products, must increase the market publicity and promotion, to dealers and customers to understand the product, stimulate their agents and the purchase desire. Hutch defends enterprise can be achieved through a variety of means to increase publicity and promotion, in particular the increase in the industry media publicity in order to achieve the purpose of promotion. At the same time, also can be associated with the doors and windows of enterprises and even the hardware lock enterprises: decoration companies, construction units in contact, for orders. These are the kitchen business potential customers.
Innovation research
Hutch defends enterprise if cling to the original business model and product structure is to be improved, it will greatly restrict its development. Therefore, enterprises must pay attention to the products of technological innovation, performance in the production process of technological innovation, product appearance diversification, and the use of diversification, functional congruent dimensions. The enterprise should pay attention to information collection, to new technologies and new materials should be actively involved in research and development, as far as possible the use of all available resources "be used for me", to seize the market opportunities.
Green environmental protection
The current consumer products for environmental protection of the increasingly high demand, therefore, enterprises need to work hard in this aspect, the product through the national environmental certification. For the consumers, so that they can to the product and the enterprise trust.
Upgrade kitchen and the comprehensive competitiveness of enterprises, in addition to the above, there are a lot of things to do. A long way to go, the hope that enterprises in the pursuit of profit at the same time, do not forget the social responsibility. Only in this way, the enterprise can get healthy, sustainable development.
Product quality
Bathroom products quality often determines the success or failure of an enterprise. Although this point every business operator knows, but there is always some enterprises in order to save costs, willing to sacrifice quality for the price, and the use of inferior materials production. This makes the product once listed, we only have temporary sales performance, the market long term test.
Brand awareness
Brand, is the most valuable asset, a hundred years of sanitary ware, sanitary ware, kitchen and old brand to customers first impression can be trusted. At present, China kitchen brand variety, but no more than a hundred years old brand. In fact, the old brand have in common is nothing more than good quality, durable, and constantly bring forth the new through the old innovation ability. If the enterprises want to expand and take a firm market, also want to have these characteristics, to create its own brand.
Nowadays, kitchen hardware industry in addition to attach importance to product quality, brand awareness, marketing and technological innovation strength is increased, but also appeared in low carbon hot, the future kitchen hardware will be more the pursuit of low carbon, energy saving, green, environmental protection. Future kitchen hardware industry will with low carbon technology characteristics of new material. New energy-saving, environmental protection hardware products market demand will maintain the long-term growth trend. Hardware business is bound to improve technology innovation, development of more energy-efficient products, at the same time the hardware industry to increase resource conservation and environmental protection, and strive to achieve the industrial structure by the energy intensive model give priority to to capital, technology, knowledge concentrated industry gives priority to change, reduce high energy consumption, high pollution, high convergence industry proportion in the national economy.
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